{"title":"Natural Face Wash","description":null,"products":[{"product_id":"turmeric-face-wash","title":"Turmeric \u0026 Vitamin C Brightening Face Wash","description":"\u003cp\u003eDull, tired-looking skin is often caused by a buildup of excess oil, impurities, and everyday environmental stress. Enriched with Vitamin C, Papaya Enzymes and CO₂-extracted Turmeric, this daily face wash helps refresh the complexion and restore a brighter, more radiant appearance.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits of Turmeric Face Wash\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHelps brighten the appearance of dull skin\u003c\/li\u003e\n\u003cli\u003eRefreshes tired-looking skin\u003c\/li\u003e\n\u003cli\u003eGently removes dirt, excess oil and daily impurities\u003c\/li\u003e\n\u003cli\u003eWon't leave skin feeling tight or stripped\u003c\/li\u003e\n\u003cli\u003eDermatologically Tested • Vegan • Made in the UK\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCleanse with intention. The first step in the Brightening Face Ritual. Explore the \u003ca href=\"https:\/\/ayumi.co.uk\/collections\/brightening-face-care\/products\/essentials-brightening\" title=\"Brightening Duo\"\u003eBrightening Duo\u003c\/a\u003e, \u003ca href=\"https:\/\/ayumi.co.uk\/collections\/brightening-face-care\/products\/essentials-plus\" title=\"Brightening Trio\"\u003eBrightening Trio\u003c\/a\u003e and complete \u003ca href=\"https:\/\/ayumi.co.uk\/collections\/brightening-face-care\/products\/total-care-brightening\" title=\"Brightening Ritual\"\u003eBrightening Face Ritual\u003c\/a\u003e to cleanse, tone and hydrate as part of your daily routine.\u003c\/p\u003e","brand":"Ayumi","offers":[{"title":"Default Title","offer_id":50674484740429,"sku":"AYTUFW00150","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0780\/8329\/3517\/files\/Brightening-Face-Wash-150ml-9875252511053-Img-2.png?v=1744807331"},{"product_id":"gentle-face-wash-dry-sensitive-skin","title":"Hydrating Gentle Face Wash for Dry \u0026 Sensitive Skin","description":"\u003cp\u003eDry and sensitive skin can often feel tight, uncomfortable, and lack moisture after cleansing. Infused with Sandalwood, Ylang-Ylang, Jojoba Oil, and moisture-binding Glycerin, this hydrating face wash helps cleanse away daily impurities while maintaining the skin's natural moisture balance.\u003c\/p\u003e\n\u003cp\u003eNourishing botanical oils help support long-lasting hydration and comfort, leaving skin feeling clean, soft and refreshed after every cleanse.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits of Gentle Face Wash\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses without stripping the skin\u003c\/li\u003e\n\u003cli\u003eHelps maintain the skin's natural moisture balance\u003c\/li\u003e\n\u003cli\u003eSupports long-lasting hydration\u003c\/li\u003e\n\u003cli\u003eLeaves skin feeling soft, smooth and refreshed\u003c\/li\u003e\n\u003cli\u003eSuitable for dry and sensitive skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePerfect for everyday use, this gentle face wash helps leave skin feeling clean, comfortable and hydrated.\u003c\/p\u003e","brand":"Ayumi","offers":[{"title":"Default Title","offer_id":50714158039373,"sku":"AYSAFW00150","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0780\/8329\/3517\/files\/Gentle-Face-Wash-150ml-9881543377229-Img-1_07ebcc9c-0db9-47f0-b698-4a48dea1077a.png?v=1761912515"},{"product_id":"oil-control-face-wash","title":"Oil Control Face Wash for Oily \u0026 Acne-Prone Skin","description":"\u003cp\u003eExcess oil, unwanted shine, and daily buildup can leave oily, combination, and acne-prone skin feeling congested and prone to breakouts.\u003c\/p\u003e\n\u003cp\u003eOur gentle Oil Control Face Wash deeply cleanses away excess oil, impurities and everyday pollutants without over-drying the skin, leaving your complexion feeling fresh, balanced and ready for the rest of your skincare routine.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits of Our Oil Control Face Wash\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDeep Cleanses Excess Oil \u0026amp; Daily Build-Up\u003c\/li\u003e\n\u003cli\u003eHelps Unclog Pores \u0026amp; Remove Impurities\u003c\/li\u003e\n\u003cli\u003eSupports Clearer-Looking, Blemish-Prone Skin\u003c\/li\u003e\n\u003cli\u003eLeaves Skin Feeling Fresh, Balanced \u0026amp; Refreshed\u003c\/li\u003e\n\u003cli\u003eDermatologically Tested • Vegan • Made in the UK\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor the best results, complete your Clarifying skincare routine with our \u003ca href=\"https:\/\/ayumi.co.uk\/collections\/clarifying-face-care\/products\/oil-control-duo-1\" title=\"Oil Control face Duo\"\u003e\u003cstrong\u003eClarifying Duo\u003c\/strong\u003e\u003c\/a\u003e, \u003ca href=\"https:\/\/ayumi.co.uk\/collections\/clarifying-face-care\/products\/oil-control-trio-2\" title=\"Oil Control Face Trio\"\u003e\u003cstrong\u003eClarifying Trio\u003c\/strong\u003e\u003c\/a\u003e or the complete \u003ca href=\"https:\/\/ayumi.co.uk\/collections\/clarifying-face-care\/products\/oily-skin-ritual\" title=\"Oil Control Face Ritual\"\u003e\u003cstrong\u003eClarifying Ritual\u003c\/strong\u003e\u003c\/a\u003e for clearer-looking, balanced skin.\u003c\/p\u003e","brand":"Ayumi","offers":[{"title":"Default Title","offer_id":50714180288845,"sku":"AYNEFW00150","price":7.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0780\/8329\/3517\/files\/Oil-Control-Face-Wash-150ml-9881553469773-Img-1_36ad92b1-8bac-4152-8450-0b5066021bf2.png?v=1761912406"}],"url":"https:\/\/ayumi.co.uk\/collections\/face-wash.oembed","provider":"Ayumi Naturals","version":"1.0","type":"link"}