Rosemary Hair Growth Oil

• Suitable for adults and children aged 12+.
• For external use only.
• If you are pregnant, breastfeeding, on hair-loss medication, or have any scalp condition, consult a qualified healthcare practitioner before use.
• Discontinue if irritation occurs.
• Patch test recommended for sensitive scalps.
• Pre-wash treatment for external use on scalp and hair only.
• Avoid contact with eyes — rinse thoroughly with water if contact occurs.
• Store below 25°C in a cool, dry place out of direct sunlight. Keep tightly sealed.

Study 1 — Ayumi 12-Week Consumer Trial (94 Users)

Independent 12-week consumer trial conducted with 94 participants experiencing thinning hair, hair fall or slow growth. Results after 12 weeks of consistent use of Ayumi Rosemary Hair Growth Oil: 71% of participants noticed visible new hair growth, and 70% reported a reduction in hair fall and shedding. Laboratory research alongside the trial confirmed the formula stimulates hair follicles at a cellular level and supports the natural hair growth cycle.

Reference: Ayumi internal consumer trial, 2023. Full report available on request from hello@ayumi.co.uk

Study 2 — Rosemary Oil vs 2% Minoxidil (Panahi et al., 2015)

Randomised comparative trial of rosemary essential oil against 2% Minoxidil over 6 months in 100 patients with androgenetic alopecia (50 in each group, applied twice daily). At the 3-month endpoint, neither group showed a significant change in mean hair count. However, both groups experienced a significant increase in hair count at the 6-month endpoint compared with baseline (p<0.05). Importantly, the rosemary oil group reported significantly less scalp itching as a side effect compared to the minoxidil group, supporting rosemary oil as a comparable natural alternative with a better tolerability profile. AsinsightAmazon

Reference: Panahi Y, Taghizadeh M, Marzony ET, Sahebkar A. Rosemary oil vs minoxidil 2% for the treatment of androgenetic alopecia: a randomized comparative trial. Skinmed. 2015 Jan-Feb;13(1):15-21. PMID: 25842469.
Read the study: https://pubmed.ncbi.nlm.nih.gov/25842469/

Study 3 — Bhringraj (Eclipta alba) Hair Growth Activity (Roy et al., 2008)

In-vivo study evaluating the topical application of Eclipta alba (Bhringraj) extract on hair growth in male albino rats. The study demonstrated that Eclipta alba significantly accelerated the transition from the telogen (resting) phase to the anagen (growth) phase, increased follicular density, and enhanced hair length compared to control. Subsequent mechanism research (Begum et al., 2015) confirmed that Eclipta alba stimulates hair matrix keratinocyte proliferation and downregulates TGF-β1 expression — supporting its traditional Ayurvedic use as a hair-growth promoter and validating the inclusion of Bhringraj as a hero ingredient in Ayumi's formulation. Accio

Reference: Roy RK, Thakur M, Dixit VK. Hair growth promoting activity of Eclipta alba in male albino rats. Arch Dermatol Res. 2008 Sep;300(8):357-64. DOI: 10.1007/s00403-008-0860-3.
Read the study: https://link.springer.com/article/10.1007/s00403-008-0860-3