Natural Skincare for Fine Lines and Wrinkles
Caught sight of fine lines and wrinkles in the mirror that weren't there last winter? Most of them come down to time and sun. As the years go by, skin produces less collagen and gets thinner, and UV speeds that up. A day in a dry, heated office then makes every wrinkle look deeper than it really is. We can't turn back the years, but well-hydrated skin looks smoother and feels softer, and that's what our anti-ageing skincare is made for. Our gentle face wash is a light gel with jojoba and babassu. Our hyaluronic acid toner helps skin retain moisture, with a touch of lactic acid to smooth the surface. Our Hydrating Face Cream is a rich anti-ageing face cream made with cocoa butter, our hyaluronic acid mask gives skin a deeper drink once or twice a week, and our rose floral water is there whenever your face needs a lift.
Which of Our Hydrating Products Is Right for You?
| Your concern | Product | Key ingredients |
|---|---|---|
| A gentle cleanse, morning and evening | Our Hydrating Gentle Face Wash for Dry & Sensitive Skin | A light gel with sandalwood, ylang ylang, jojoba, babassu and glycerin. Contains essential oils, so patch test before first use. |
| Lines and wrinkles that look deeper when skin is short of water | Our Hydrating Face Toner for Dry & Sensitive Skin | Hyaluronic acid, lactic acid, aloe, calendula, sandalwood. Lactic acid makes skin more sensitive to the sun, so wear SPF in the day. |
| A rich anti-ageing cream for mature skin | Our Hydrating Face Cream for Dry & Sensitive Skin | Cocoa butter, babassu, jojoba, aloe, glycerin, sandalwood, frankincense. |
| Skin that feels dehydrated by the end of the week | Our Sandalwood & Hyaluronic Acid Hydrating Face Mask | Hyaluronic acid, pink clay, shea, avocado, babassu, jojoba, sandalwood. Helps replenish dehydrated-feeling skin and gently purifies without over-drying. Contains parfum, so patch test first. |
| Rough texture that makes wrinkles more noticeable | Our Gentle Face Scrub for Dry & Sensitive Skin | Bamboo exfoliant, cocoa butter, babassu, jojoba, aloe, sea kelp, sandalwood, frankincense. |
| A splash of hydration after cleansing | Our Rose Hydrolat Floral Water | Steam-distilled Rosa damascena flower water, with nothing else in it. |
| A top-up during the day, over or under make-up | Our Rose Hydrolat Floral Water Spray Mist | Rosa damascena flower water, with a preservative to keep the spray fresh. |
Why Choose Our Skincare for Mature Skin
- Hydration you can see. Lines show up more on skin that's short of water. Hyaluronic acid in our toner and mask, glycerin in our cream and our rose mist all help skin hold on to it.
- Rich butters, cold-pressed oils. Cocoa butter, babassu and jojoba give our Hydrating Face Cream a rich, comfortable texture that helps protect the skin barrier. Every plant oil we use is cold-pressed, and we don't use mineral oil.
- A light touch of AHA. The lactic acid in our toner loosens dull surface cells so skin looks more even. It also makes skin more sensitive to the sun, so SPF belongs in this routine.
- Straight talk. We make products that help with the look of fine lines. They won't reverse wrinkles, and we'd rather tell you that up front.
- Tested, vegan and PETA certified. Our Sandalwood range (face wash, toner, scrub, cream, and mask) is dermatologically tested, and every product in this collection is PETA-certified, vegan, and cruelty-free.
How Do You Build a Routine for Fine Lines and Wrinkles?
There's no instant fine lines treatment, and skin takes its time to renew, so stay with your routine for a couple of months before you decide how it's working. Start with what you put on every morning and evening.
| Step | How often | Why |
|---|---|---|
| 1. Cleanse with our Hydrating Gentle Face Wash | Morning and evening | Splash with warm water, and avoid hot water. Hot water leaves skin parched, and lines look sharper. |
| 2. Exfoliate with our Gentle Face Scrub | 1–2 times a week, after washing | Massage our gentle face scrub lightly over damp skin and rinse. Regular, light use beats hard scrubbing. |
| 3. Mask with our Sandalwood & Hyaluronic Acid Hydrating Face Mask | Once or twice a week, after washing | Smooth on an even layer, leave it for the time on the pack, then rinse. Helps replenish dehydrated-feeling skin and leaves it smoother and more supple. Patch test before first use. |
| 4. Tone with our Hydrating Face Toner | Morning and evening | Sweep on with a cotton pad or press in with your hands. Hyaluronic acid helps skin hold water, and lactic acid smooths the surface. |
| 5. Our Rose Hydrolat Floral Water or Spray Mist (optional) | Whenever you like | Pat on after toning, or mist over make-up when your face looks tired by mid-afternoon. |
| 6. Moisturise with our Hydrating Face Cream | Morning and evening, after washing and toning | Smooth onto skin that's still slightly damp, so the cream holds that water in. Work up from the jaw and out from the nose, and stop short of the eye area. |
| 7. Finish with a sunscreen (we don't make one) | Each morning, whatever the weather | Choose a broad-spectrum SPF 30 or above. UV is the main external cause of wrinkles, and the lactic acid in our toner makes skin more sun-sensitive. |
Which Ingredients Help Wrinkles Look Softer?
| Ingredient | What it does | Where you'll find it |
|---|---|---|
| Hyaluronic acid | Holds many times its weight in water, helping skin look plumper and making wrinkles look softer. | Hydrating Face Toner, Sandalwood & Hyaluronic Acid mask |
| Lactic acid | An AHA that helps loosen dead surface cells for a smoother, brighter-looking surface. Wear SPF in the day. | Hydrating Face Toner |
| Pink clay, shea and avocado | Pink clay gently purifies without over-drying, while shea and avocado leave skin feeling smoother and more supple. | Sandalwood & Hyaluronic Acid mask |
| Rose (Rosa damascena) | Part of Ayurvedic face care for centuries, prized for its scent and the soft, hydrated feel it leaves. | Rose Hydrolat Floral Water, Rose Hydrolat Floral Water Spray Mist |
| Cocoa butter, babassu and jojoba | Rich and softening. They help protect the skin barrier and keep mature skin comfortable, and jojoba sinks in easily. | Cocoa butter: cream and scrub. Babassu and jojoba: wash, scrub, cream and mask |
| Sandalwood and frankincense | Ayurveda values them for their warm, woody scent. See all our sandalwood skin care. | Sandalwood: all five of our Sandalwood products. Frankincense: Hydrating Face Cream, Gentle Face Scrub |
Wrinkles and the UK Weather
- Grey days count. UV, the main outside cause of wrinkles, gets through clouds, so wear SPF year-round, even on an overcast February morning.
- Central heating. From October to March, warm, dry indoor air makes lines and wrinkles around the eyes and mouth look more obvious by evening. Keep the spray mist on your desk and use the cream morning and night.
Shop the collection above, or get the Hydrating Face Duo, Trio or Ritual in our skin care sets. If dryness or reactive skin is your main concern, see our dry skin products and sensitive skin care, and for a tired, flat complexion see our dull skin collection.
FAQ
What causes wrinkles?
How to prevent wrinkles?
How to get rid of wrinkles?
Is our Hydrating Face Cream a natural anti wrinkle cream?
What are the hyaluronic acid benefits for skin?
Can I use your cream on wrinkles under eyes?